One massive hurdle to being a fair trade purchaser or retailer is information about where fair trade products can be found. Beyond your city Oxfam, there are hundreds of little retailers of fair trade and ethically produced goods out there just begging for more exposure and support. Many of these businesses are small, sole traders, or home-run, and don’t have a large advertising budget to make themselves known. That’s why I love free and open directories like Fair Trade Directory Australia.
Fair Trade Directory Australia offers free directory listing for any retailer of Fair Trade and other ethically-produced products, which means that small businesses and those just starting out can get some exposure, and supporters of fair trade can find a huge list of fair trade retailers in one spot that isn’t just constrained to large operations and big budgets.
Fair Trade Directory Australia currently lists businesses under the categories children & baby, clothing, food & beverage, and gifts, and there is a general category with all kinds of interesting products to browse. I have used it in the past to find coffee, clothes, and fair trade gifts for kids parties. It’s definitely worth giving it a quick browse before going out to buy something from the regular retailers.